Grants for Grads
Industry: Non-Profit/Educational Services
Services Provided:
Business Formation Assistance
Research and Strategic Planning
Website Development
Social Media Strategy and Execution
Donations portal
Fundraising infrastructure with RaiseRight
Customer Relationship Management (CRM) System Implementation
Ongoing Consultation Services
Background and Challenge:
"Grants for Grads," founded by two ambitious students from Lawrence High School, aimed to bridge the gap between financially needy high school students and private college scholarship opportunities in the tri-state area. Despite a noble cause, the organization faced challenges in establishing a legal and functional framework for their operations, developing an effective online presence, fundraising, and creating a system to connect students with scholarships efficiently.
Approach and Solution:
Our agency began by assisting with all necessary Federal and New Jersey state business filings to legally establish "Grants for Grads." Recognizing the importance of a strong online footprint, we developed a user-friendly website tailored to answer questions from both students and scholarship providers, and to provide quick access to donor and fundraising partnership opportunities. Our team also crafted a comprehensive social media strategy to enhance visibility and engagement. A key component of our solution was implementing a CRM system, ensuring efficient management of student and scholarship provider relationships. Throughout, we provided thorough research and strategic planning to guide the organization's growth.
Conclusion:
"Grants for Grads" exemplifies how targeted professional support can transform a non-profit organization's vision into tangible outcomes. Through our comprehensive services, the organization not only overcame its initial challenges but also established a sustainable model for continued growth and success. "Grants for Grads" is just getting started but has seen significant achievement: they've connected about $100K in scholarships to students in their first year alone! The new website has attracted substantial traffic. This case study underscores the importance of a strategic approach in empowering non-profits to achieve their mission and make a lasting impact.