Advertising Campaign

By starting with your creative strategy and campaign plan, you'll ensure that your creative assets resonate with your target audience and you have an optimal plan for moving leads down the funnel to becoming customers.

So, what's typically included?

• Creative Asset Development: Static images, headlines, copywriting, animations, video, and audio take their cue from the "big idea" (creative concept) and are developed for maximum impact.

• Bidding Strategies and Creative Deployment: Your campaign creative assets are delivered to ad networks, social media, print, TV/video, radio/podcasts, and any channel scoped for the campaign to reach your target audience.

• CRM-available Assets such as landing pages, interactive social media components, and interstitials with forms are launched so that leads can be captured and engaged with additional creative assets to motivate action and drive affiliation.

What are the outcomes?

• Increased brand impressions;

• Brand engagement;

• Leads and referrals;

• Conversions, such as members, sales, subscribers, etc.